Kirsten Jones

Kirsten Jones is on a mission to change the way parents and athletes navigate the highly pressurized world of youth sports.

Together we developed a new brand identity with guidelines for visuals and messaging. After establishing a strong brand foundation, we designed a Squarespace site and developed a variety of marketing collateral to support the many facets of her business.

A new brand identity that plays well in the youth sports arena and has the flexibility to support ventures outside of this niche

A dedicated hub for Kirsten’s online courses

A podcast sub-brand that sits within the Kirsten Jones master brand